Meta / DTC

The Modern SaaS Playbook for Directly-Attributable Growth on Meta using UGC

A tactical breakdown of how B2B SaaS brands can apply the DTC performance playbook to Meta — covering qualified conversion events, native creative formats, micro-persona frameworks, and two-funnel architecture. Peter Czepiga of Flighted shares the exact launch sequence, budget floors, and creator strategies behind 8-to-9-figure SaaS growth on paid social.

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Peter Czepiga

Author

Peter Czepiga

What's Inside

Real playbooks. Real results.

This guide contains the exact frameworks, scripts, and systems used by operators who have actually scaled brands on the platform.

Exact scripts, templates & SOPs used in production

Real campaign results with actual numbers

Step-by-step frameworks you can apply immediately

Insights from operators managing millions in GMV

1M+

UGC Sourced

100K+

Rights Secured

20K+

Creators

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