Refunnel Case Studies

How Top Brands Scale Creator Content With Refunnel

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Latest Case Studies

Beauty & Cosmetics

How Laura Geller Replaced 3 Ad Creative Agencies and Now Runs 200 Ads a Month Using Refunnel

Laura Geller was paying three content agencies for Meta assets that didn't convert. After TikTok Shop videos beat every agency deliverable on ROAS and hook rate, the team built a partnership ads program instead using Refunnel.

Leather Goods & Accessories

How Portland Leather Goods Turned TikTok Shop Videos Into $4.09M in Meta Revenue

Portland Leather Goods used Refunnel's Social Listening to surface high-performing creator content and secure usage rights in one click, turning 3,800 organic TikTok Shop videos into 147 paid ads, generating $4.09M in revenue from $1.12M in ad spend

Tattoo Skincare

How DTC Brand Mad Rabbit Cut Their CAC by 50% Using Refunnel

Mad Rabbit had whitelisted fewer than 20 creators in 7 years of running the brand. With Refunnel, they hit 1,000+ in 60 days, and cut CAC from the $50–60 range to the $20–30 range.

Personal Electric Vehicles

How Onewheel 12x'd Their Ad Output in 10 Days Using Refunnel

Onewheel used Refunnel's Social Listening & Whitelisting Feature to turn customers content into ads, hitting 75X ROAS and 12x ad output.

Fashion & Apparel

How Swoveralls Generated 195 UGC Posts at $11.63 Per Piece From Their Existing Customer Base Using Refunnel

Swoveralls turned their existing customer base into a content machine, generating 195 UGC posts at $11.63 per piece, 1.1 million organic impressions, and paid ads converting at $31–$51 CPP.

Personal Care

How Buff City Soap Found Half Of Their UGC Creators Using Refunnel

Using Refunnel's Social Listening, Buff City Soap now source half their UGC creators from existing customers, cutting out creator marketplaces, long briefs, and slow negotiations.

Fashion & Apparel

How Orttu Launches 15-20 Whitelisted Ads Per Week using Refunnel

Orttu is a Ukraine-based men's fashion brand with 3,500+ organic UGC posts. Refunnel helped them whitelist 1,000+ creators and launch 15-20 ads weekly.

Fresh Food/ Meal Subscription

How Gardencup Found Their Highest-Performing Ads Through Whitelisting 100+ Creator Partnerships using Refunnel

Gardencup is a bootstrapped fresh meal delivery brand that transformed their creator management from spreadsheet chaos to streamlined ops and found their highest performing ads through whitelisting.

Outdoor & Gear

How High Camp Flask Grew Creator Partnerships 4X and 7.5 Million Impressions Using Refunnel

High Camp Flask went from 6-12 annual creator partnerships to dozens monthly with Refunnel generating 300+ videos, 7.5M impressions, and multiple seven-figure Meta ad campaigns.

Drinkware

How Frostbuddy Generated 100M+ Impressions and $100K GMV with 1,700 UGC Videos on a $7,000 Budget using Refunnel.

Frostbuddy went from scattered spreadsheets and zero visibility to 100M+ impressions and 1,700 UGC videos by building a scalable content engine with Refunnel—all on a $7K budget.